When MN2S Label Services began, it was driven not by a corporate plan but by a passion for music. What started with two brothers producing their own tracks has evolved into one of the world’s leading label service providers, trusted by hundreds of record labels and artists worldwide.

“We were just making music for the love of it,” says Sharron Elkabas, CEO of MN2S. “But it was frustrating not having an outlet to get that music out there, not even for the money, but just to share it with people.”

The company’s beginnings reflect the challenges many independent artists face, turning creativity into exposure without industry connections or access to traditional distribution. Out of that frustration, MN2S Label Services was born, creating a platform designed to help others succeed where they once struggled.

Adapting to a Changing Music Industry
In its early days, MN2S Label Services operated in a world of physical products such as vinyl and CDs, managing warehouse logistics and unpredictable demand. “It was a different world,” Elkabas recalls. “If you pressed too many records, you could lose money. Too few, and you’d miss your window.”

When digital distribution began transforming the industry, MN2S Label Services was quick to recognise the opportunity. “Everyone was sceptical at first,” says Elkabas. “But we knew instantly that this was the future.”

That early vision paid off. Today, MN2S Label Services provides digital distribution to more than 500 record labels across the globe, this number is constantly growing, ensuring artists and labels alike can deliver their music to every major streaming platform efficiently and effectively.

Empowering Independent Artists
Building on its success with labels, MN2S has expanded its services to cater directly to independent artists. “Not every artist is signed to a label,” Elkabas explains. “We wanted to create a platform where artists could release their music quickly but also have real people to guide them through the process.”

Unlike automated distribution platforms, MN2S takes a hands-on approach. Every artist and label has access to an account manager who offers advice on release strategies, playlist placement, and maximising streaming exposure. This personal support helps artists make the most of their releases while maintaining creative control.

Focused on Quality and Relationships
“Our unique selling point is focus,” says Sharron. “We don’t dilute our services with PR or social media management. We specialise purely in music distribution, and we do it exceptionally well.”

MN2S maintains strong relationships with DSPs (Digital Service Providers) by ensuring all releases meet professional standards. “We don’t accept every submission,” Sharron notes. “That quality threshold helps us protect our reputation and ensures DSPs know that MN2S means quality.”

By prioritising quality over quantity, MN2S has built trust among artists, labels, and digital platforms alike.

Looking Ahead: A Platform for the Future
As MN2S continues to expand, its mission remains unchanged: to empower artists and labels with the tools, knowledge, and global reach needed to succeed in the modern music landscape.

“We’re proud of what we’ve achieved, but we’re even more excited about what’s next,” says Sharron. “We want to help more artists bring their music to the world, the right way.”

About MN2S Label Services
MN2S Label Services is a global music distribution and label management platform helping artists and labels release their music to all major digital stores and streaming services. With a commitment to personalised support and high-quality distribution, MN2S provides a professional, artist-focused alternative to automated online distributors.

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