Alt Soul artist Aruba Red releases new online series about wellness and empowerment in music
19 January 2021
ARUBA RED launches inspirational seven-part online series ‘Inspiration Behind The Tracks’ to accompany new live album “Live At St. Pancras Church”.
Weekly episodic series of ‘Story Medicine’ launching 15th January & culminating in album release on 11th March 2021. Supported by charity Help Musicians.
Alt Soul artist and modern day Earth mother Aruba Red makes a double announcement with a series of innovative multi-media releases - the launch of her forthcomingseven-part online series “Inspiration Behind The Tracks”, with a weekly episode released from 15th January, to accompany her new live album “Live At St. Pancras Church”, which comes out after the seven week run on 11th March 2021.
“Live At St. Pancras Church” was recorded on 11th March 2020, a mere week before the country went into lockdown and was Aruba Red’s historic debut headline show, seeing exclusive live performance of material from the EPs “Holy Waters” and this year’s acclaimed “Shadow Work” EP.
“Inspiration Behind The Tracks” is an inspirational seven-part series of talks and live music, what Aruba Red calls ‘Story Medicine’. The series will carry number of wellbeing, spirituality and female empowerment themes behind Aruba Red’s journey as an artist - looking at how she used her pain, trauma and struggles to make the music performed live from the new live album. Delving into self-discovery, healing, transformation and how experiences influenced creative practice and songwriting. Each episode will take a deeper look at the themes within a particular song, from overcoming narcissistic abuse, the transformational journey of motherhood, leaving the audience with deeply poignant and uplifting affirmations. The album and series have been funded by Help Musicians, via the Covid round of its Do It Differently Fund.
Aruba Red said “With this project I wanted to create something completely new, which was daunting as it left me feeling a little vulnerable, but also left me so happy to share my deeply personal songs and journey. I use music to process my emotions and my past, to document my traumas and my joys and I use my lyrics to hold myself accountable, to work towards creating the life that I want and take responsibility for my own happiness. That is the power of Story Medicine. I’m so excited to create and innovate with the online series and the album, which was recorded a week before the lockdown and the world changed - the last time we were all able to sing and dance with our loved ones freely, it holds such a special place in my heart for so many reasons. I’d like to say a huge thanks to Help Musicians for believing in my vision. My EPs Holy Waters and Shadow Work are fiercely personal projects fuelled by my experiences of the past 10 years, so the opportunity to record my live songs and delve into the inspirations behind my songs for the series has been a truly cathartic process. I hope this collection will continue to spread positive vibes and sow some seeds that will take root and lead to more healing, growth and connection.”
Aruba Red is no stranger to creating highly personal work imbued with poignancy and meaning. She has established a growing following for her fresh soulful sounds that inspire and uplift. Her personal experiences, healing after suffering an abusive marriage, anxiety and panic attacks stemming from unresolved childhood trauma, the passing of her well-loved musician father Jack Bruce of Cream, and birthing her own child, have culminated in the creation of her music. The ‘Shadow Work’ EP fuses alt soul and experimental production with live instrumentation and is a highly anticipated testimony to resilience and strength following-up the critically acclaimed EP ‘Holy Waters’. With its songs that Aruba Red describes as a journey of spiritual and personal evolution, in her own words “purifying a lifetime of toxicity, my stepping stones to freedom”. ‘Shadow Work’ is a compelling body of work featuring Aruba's distinctive vocals supported by a cast of incredible talent including Ivors winning co-writer Renell Shaw (Rudimental) and Nathan "Flutebox" Lee (Asian Dub Foundation).
Aruba’s journey continues, she is a Radical Birthkeeper and also offers guidance and support to her community in spiritual healing with meditation sessions, pregnancy and birth support via new venture Birth Magical: www.birthmagical.com.
Online Series Episodes:
Who Am I - Exploring self-identity and the perception of not fitting in anywhere. No Light - Overcoming narcissistic abuse, coming to a place in the journey of being thankful for the lessons learned. Blue - Using sadness and grief of becoming a solo parent to inspire music as a way to release and move on. Holy Waters - The spiritual connection between mother and child.
Forever Summer - Welcoming healthy love after a period of healing from toxic love addiction. Goddess Vibes - Celebrating the divine feminine, moving up through layers of consciousness by working back through layers of trauma.
Violet Electric - Taking responsibility for own happiness and looking at unconsciously co-creating experience.
Who Am I? No Light Blue Holy Waters Forever Summer Goddess Vibes Violet Electric