Gotye has provided the soundtrack to this year’s 40 Hour Famine campaign to prevent world hunger.

Our man Gotye can certainly afford to license his songs for a good cause, since his Making Mirrors album was the third biggest digital seller in the US, and his ‘Somebody That I Used To Know’ global smash hit topped the Australian and US half-year charts.

But it’s ‘Eyes Wide Open’ that has been chosen to soundtrack the new commercial for this year’s 40 Hour Famine, organised by World Vision to raise funds to prevent world hunger.

The commercial will run on Network Ten from 15 July until the 40 Hour Famine is held on the weekend of August 17 to 19. Have a sneak peek at the ad, which focuses on the Ethiopian drought, below.