Beyoncé wrapped up her monumental COWBOY CARTER TOUR last Saturday with an unforgettable finale at Allegiant Stadium in Las Vegas, solidifying its place in music history. The capacity crowd witnessed a truly special night, marked by surprise appearances from JAY-Z, Destiny’s Child, and Shaboozey, sending a "deafening roar" of enthusiasm through the venue.
This two-night engagement, held on July 25 and 26, concluded a sold-out 32-date transatlantic stadium run, produced by Parkwood Entertainment and promoted by Live Nation. The tour has officially been named the highest-grossing country tour of all time by Billboard.
Beyoncé also extended her own records, cementing her status as the highest-grossing Black artist of all time and the highest-grossing R&B artist of all time. In a groundbreaking achievement, she became the first woman and the first American act to have two separate tours gross over $400 million. The COWBOY CARTER TOUR shattered over 30 venue records across North America, the UK, and Europe, including iconic venues like SoFi Stadium and Tottenham Hotspur Stadium.
Critics universally lauded the tour as an "era-defining live experience," blending storytelling, high fashion from over 25 designers, and cultural commentary. The show's immersive production featured a nearly three-hour set spanning 42 songs, complete with flying props, a custom star stage, robots, and pyrotechnics, transforming each venue into a futuristic rodeo.
Beyond the stage, Beyoncé's BeyGOOD Foundation demonstrated a commitment exceeding $3 million in direct community investment, supporting entrepreneurship, scholarships, and disaster relief efforts throughout the tour. Official partners like Marriott Bonvoy, SirDavis, Cécred, Ulta Beauty, and Vibee further enhanced the fan experience, making the COWBOY CARTER TOUR a true spectacle of music, culture, and philanthropy.
