Tinie Tempah plays SXSW London show for NTIA for 'The Last Night Out' Campaign

Acclaimed artist and cultural icon Tinie Tempah played a 30 minute set at XOYO London yesterday in support of the Night-Time Industries Association (NTIA) and their powerful new campaign, ‘The Last Night Out’.

The partnership officially debuted at SXSW London yesterday at XOYO, where Tinie Tempah performed a string of hits alongside new material and participated in a panel discussion with NTIA CEO Michael Kill, North London musician and DJ Majestic, and promoter Alexandra Ampofo .

Watch the full show below:


The initiative aims to breathe new life into the UK’s nightlife scene and champion real-world connection in an increasingly digital world. The campaign launched yesterday, Friday, June 6th, with a highly anticipated live performance and panel discussion at SXSW London, featuring Tinie Tempah himself.

Watch the panel discussion below:


‘The Last Night Out’ casts a stark light on the alarming decline of UK nightlife, with more than three nightclubs reportedly closing every month. This trend puts all UK clubs at risk of closure by the end of the decade. The campaign is a crucial call to action for the government to provide urgent financial aid and cultural protection to these iconic institutions.

"As a dad, I've seen how different things are for this generation," said Tinie Tempah. "We're losing that physical connection, the joy and energy you get from dancing, meeting new people from all backgrounds, and being free. I didn't want to just talk about it—I wanted to do something. Music brings people together—and nightlife is where that magic happens."

"It’s been amazing to see how Tinie Tempah has resonated with The Last Night Out’s message. He really understands what’s at stake—not just for club culture, but for society," said Michael Kill. "Nightlife isn’t just entertainment; it’s a space for freedom, creativity, connection, and movement. We’re thrilled to have Tinie Tempah bring his voice, his energy, and his music to the campaign."

‘The Last Night Out’ serves as a powerful reminder of what stands to be lost and an urgent invitation to step away from screens and back onto the dance floor. You can sign the petition and learn more about the campaign here.