Oxfam has today released a music video with a difference, featuring eighteen thousand festival goers and famous faces including Simon Pegg, Eliza Doolittle and the Foals making a song and dance about poverty.
This summer, Oxfam volunteers at seven UK festivals asked people to show they care about inequality by making an unusual sound and performing a dance. From burps to banjos, these were captured and incorporated into a musical track by Eclectic Method in support of the charity’s ‘Even It Up’ campaign. Watch and share the track at oxfam.org.uk/song
‘Even It Up’ - Oxfam’s global campaign against inequality which launched last week, aims to narrow the gap between the haves and the have not’s in a world where the 85 richest people own the same amount of wealth as the poorest half of the world’s population. This video shows there is a movement of people who believe inequality is wrong, and want to make the world listen.
Eclectic Method (aka Jonny Wilson), a unique audio-visual remix act, was the perfect composer for this project with a background mixing video clips and sounds to produce incredible audio mash-ups. Oxfam provided Jonny with eighteen thousand sounds which he spliced together to create a 3 minute track, then synced up to film clips collected at the festival.
Eclectic Method said: "When I was approached by Oxfam to be a part of this project I was intrigued. Working through the clips was an amusing job, to then combine these into something cohesive was at times challenging but also a pretty fun experiment. The idea of engaging people on an issue that matters in a way that translates to where they’re at is what music is for, and I hope it is used to connect with a wider audience on issues of inequality."
Watch and share the track, and find out more about the inequality campaign at oxfam.org.uk/song
