Primephonic today announced the launch of a new streaming service dedicated to classical music, designed to serve the unique needs of the genre and its listeners.
The start-up’s platform debuts with over 100,000 classical music tracks and with deals in place with hundreds of labels including Sony Classical and Warner Classics, new titles are being added in droves every day. All tracks are available to stream in 16-bit FLAC file format (CD quality), using a revolutionary search functionality that allows listeners the ability to search by composer, work, artist, ensemble, historical period and genre - catering to the unique needs of classical music in the streaming sphere.
“Primephonic has been improving the listening experience of classical music fans for years now through our download store, and a streaming service feels like the best next step,” commented Simon M. Eder, Primephonic’s co-founder and director. “Research shows that the classical music streaming consumer, which makes up 3% of the overall streaming market, is not satisfied with their streaming experience. As such, we firmly believe that there is a need for a service offering an extensive classical music catalogue, high quality audio, and industry-leading search technology. Primephonic offers just that.”
In addition to Sony Classical and Warner Classics, Primephonic features works from hundreds of classical music labels, including Naxos, Harmonia Mundi, Chandos, Bis, and 2L.
The start-up firmly believes in offering a business model that boosts returns for artists in the classical music industry. Veronica Neo, Head of Business Development at Primephonic, states: “Primephonic provides a way for streaming to give back more than ever to the classical music industry. As a 100% classical music service, 100% of the revenues stay in the classical industry and that can mean up to 43 times more for its artists and content owners, using industry standard figures.”
Pricing and availability
Primephonic’s high resolution streaming service is available now in the United States and the United Kingdom.
Primephonic launches with a desktop streaming platform and a mobile-optimised website for users on-the-go, with a dedicated iOS app soon to also launch.
Primephonic offers a 30 day free trial, and a subscription costs just £14.99 (UK) / $14.99 (US) per month for unlimited access to its catalogue of high definition music.
More information at
www.primephonic.com 