Jack Garratt has come top of the BBC Sound of 2016 list, it has just been announced.
He is a one-man music industry which sees him sing, write, play many instruments and produce his records.
His is at the cutting-edge of the modern music, with influences from the likes of Stevie Wonder, Tom Waits and Stevie Ray Vaughan through a modern pop super-computer.
"I genre-hop quite a lot... I love manipulating genre and deconstructing it and making it irrelevant."
He also jumps between genres with glee, flipping between the haunting electronica of James Blake and the soulful guitar-based balladry of Ed Sheeran. His voice, meanwhile, can go from a Tom Waits growl up to a Sam Smith soar.
The combination of these qualities means he has found himself riding the zeitgeist. As well as topping the BBC Sound of 2016 list, he has won the Brits Awards Critics' Choice prize and the BBC Introducing trophy at the BBC Music Awards.
Never in this history of music tips has one artist been so vigorously feted. Now, with his debut album Phase due out in February, all that is left to do is to prove the tipsters right.
Profiles of the 15 acts on the longlist for BBC Music Sound Of 2016.
1st Jack Garratt
Soul infused electro-pop and neck snapping beats
2nd Alessia Cara
Candid, cool and conscious R&B pop
Rich and subtle vocals on top of multi-layered synths
Psych-pop riffs and vocal melodies
5th Mura Masa
Future-facing beats and atmospheric grooves (joint 5th)
R&B rap collective, straight outta West London (joint 5th)
Yearning, breathy folk from an adolescent prodigy
Sultry, sophisticated pop
Harmonious piano pop
Street smart, exuberant rap
Emotive hip-hop with a distinctive style
Distinctive and soulful pop storyteller
Cheeky homegrown indie-punk upstart
Raw, authentic rap from Croydon collective