Spotify can reveal that Ed Sheeran’s new album, X, has smashed streaming records in its first week of release on Spotify.
Following the album’s release in the UK on Monday 23rd June, Ed Sheeran’s ‘X’ was the most streamed album in the UK - ever - on Spotify in a single week, with 6,248,130 streams (beating Daft Punk’s existing record in the UK, with 6,181,583 streams with Random Access Memories).
Globally, ‘X’ scored the biggest ever ‘week one’ of album streams in Spotify history, with 23,792,476 streams, beating Eminem’s 22,780,154 streams of The Marshall Mathers LP 2 in November 2013.
‘X’ also smashed the UK record for the most streams of an album in a single week so far in 2014, beating Lana Del Ray’s record of with 2,064,297 streams during the week of 16th June.
‘X’ is currently at number 1 on the Official Charts Company’s album chart in the UK with 182,427 unit sales in its first week, making it the biggest-selling album of the year so far.