Sean ‘Diddy’ Combs will be a keynote speaker at the SXSW Music Conference in Austin in March.

Entrepreneur Combs founded Bad Boy Records in 1993. He has earned himself three Grammy Awards, started a fashion label and is now behind Revolt TV, a multimedia platform allows music fans to discover and share music across television, the web and social media.

Combs will speak at SXSW to discuss his career and the launch of Revolt TV.

SXSW has now announced over 1200 acts who will showcase at the event in Texas in March. Melissa Etheridge and Julian Lennon were announced this week. 41 Australian and 3 New Zealand acts have also signed by to play at SXSW 2014.

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