This coming weekend, Xbox will be bringing the flamboyant mayhem of London’s hottest music festival Lovebox to living rooms across Europe like never before.
The immersive and interactive coverage will feature appearances by:
• Plan B
• John Newman
• Mykki Blanco
• Sam and the Womp
• With more set to appear in the live broadcast
Brought to you by Xbox Live, Gold subscribers* in the UK, Ireland, France, Germany, Spain and Italy will be thrown into the action this Saturday 20th and Sunday 21st of July from 18.00 – 23.00 BST. Don’t miss your chance to get VIP access as Xbox brings you the performances, artist interviews, and best of all, live and exclusive DJ sets that can only be seen on Xbox Live.
Furthermore, viewers who tune in will be encouraged to shape the show through interactive voting on the Xbox Live dash, and can also get involved via Twitter by using the #XboxLovebox hashtag, with the best tweets appearing on-screen throughout the show. This partnership marks the first Lovebox broadcast on a game console and provides the Xbox audience with a truly unique offering.
BBC Radio 1’s Alice Levine and The Voice of Ireland’s Eoghan McDermott will present live and uncensored from the festival, going backstage to give fans unprecedented access to some of the music world’s biggest stars and ground-breaking acts. Check out more details of the Lovebox festival at mamacolive.com/lovebox
For more information about Xbox Live Gold, please visit http://www.xbox.com/en-GB/live.