Beats by Dr. Dre founders Dr. Dre & Jimmy Iovine held an exclusive party last night at the Rose Club to celebrate the brand’s #SHOWYOURCOLOUR campaign, with a performance from hip hop star of the moment Kendrick Lamar.
The event was attended by VIPs including Nick Grimshaw, Rizzle Kicks and Zara Martin, who sipped CÎROC® and Tanqueray® cocktails and listened to DJ sets from Shortee Blitz, CJ Beatz and Seb Chew.
Dr. Dre and Jimmy paid a visit earlier in the day to the Beats by Dr. Dre #SHOWYOURCOLOUR photo booth in Covent Garden. The booth had come to London for one day only as part of a tour to find the stars of the next Beats Solo HD TV advert.
If you missed the booth, don’t worry – you can enter online through the Show Your Colour website beatsbydre.com/showyourcolor, where you can upload a photo from your computer or select from Facebook.
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