Last week we headed to one of the most famous music streets in London; Denmark Street, for the launch of Relentless' new Cherry flavour.

The former Rockers guitar shop, where the launch was held, kept the music theme going inside with Sex Pistols wallpaper and ASAP Rocky's huge portrait hanging at one end of the venue. Relentless are the latest residents at the guitar shop with their pop up which will host several upcoming music themed events.

The party was in full swing when we arrived, so we went straight to the bar to sample the new #RelentlessCherry flavour cocktails which were extremely tasty! There was also a giant ice luge in the shape of a cherry where guests could try out a more fun way of getting a drink!

A surprise came on the night in the form of Canadian DJ and BBC radio presenter, B.Traits. She gave us a selection of garage and drum n bass music which suited the theme of the night well and there were pockets of people aroud the room dancing and chatting.

With the new cherry flavour on our lips and some great music in our ears, it was a great launch from Relentless!

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